pubX is #5 in Global Prebid Analytics Adapter Rankings
With nearly two decades in digital publishing, Nicole Holtsmark has spent her career at the intersection of technology, operations, and revenue.
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🚀 pubX is #5 in Global Prebid Analytics Adapter Rankings - Powering a More Transparent, Open Web.
We’re excited to share that pubX is now the 5th most installed analytics adapter in the Prebid ecosystem, as tracked by the Prebid Insights Dashboard.
This milestone reflects more than just adoption - it highlights the industry's growing demand for smarter, independent technology built to serve publishers first. It also reinforces the strength of Prebid as a transparent, community-led organisation, committed to openness in programmatic advertising.
Our analytics enables pubX to train and build advanced machine learning models for dynamic floor pricing - helping publishers to understand, optimize and take control of their monetization strategies in a complex ecosystem.
💡 We believe better transparency leads to better outcomes - for publishers, users, and the open web.
Thank you to all the publishers and partners who trust pubX to bring clarity to programmatic.
Check out the full rankings here 👉 https://prebid.org/prebid-insights-dashboard/